Marketing the Benefits of Mediation

Students are introduced to the concept of mediation, which is the core conflict resolution process under study and practice throughout the 7th grade curriculum. Students review a mock mediation and become introduced to the steps involved in the process. Students then create a public service announcement, TV commercial, or radio advertisement about mediation promoting the benefits of mediation. Students are encouraged to integrate technology, multimedia components, and visual displays in their promotional marketing campaign for mediation.